Brad Krantz, a revered figure in North Carolina’s radio landscape, passed away on May 6, 2025, at the age of 73, following a courageous battle with myeloma. His death marks the end of a prolific broadcasting career that spanned over four decades, leaving an indelible mark on talk radio across the Carolinas.
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Krantz’s journey in radio began in the late 1980s on Greensboro’s Rock 92 (WKRR), where his sharp wit and fearless commentary quickly garnered a dedicated following. He later co-hosted the popular “Spires & Krantz” show on WBT in Charlotte from 1999 to 2003, and subsequently reunited with longtime partner Britt Whitmire for the “Brad & Britt” show, which aired on WZTK FM Talk 101.1 in Burlington and later returned to WBT. Their dynamic blend of political insight and humor resonated with listeners, solidifying their status as a formidable duo in talk radio.
Beyond his radio endeavors, Krantz was known for his unwavering commitment to engaging discourse and his ability to challenge conventional thinking. His colleagues remember him as a “lightning rod” who knew how to stir the pot, keeping audiences both entertained and informed.
In addition to his radio career, Krantz co-hosted “The Brad and Britt Podcast,” where he continued to share his perspectives on current events and politics, further cementing his legacy as a thought-provoking commentator.
Krantz’s passing has elicited an outpouring of tributes from colleagues and listeners alike. Bo Thompson of WBT described him as “a unique talent and radio veteran,” highlighting his significant contributions to the station’s programming.
Brad Krantz is survived by his wife, Jane, and daughters, Stephanie and Daphne. His family, friends, and countless listeners mourn the loss of a man whose voice and insights became a staple in their daily lives. A memorial service is scheduled for Saturday, May 10, at Temple Emanuel Church in Greensboro, where the community will gather to honor his life and legacy.
As the airwaves fall silent without his distinctive voice, Brad Krantz’s impact on talk radio endures, remembered for his fearless commentary, engaging discussions, and unwavering dedication to his craft.